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Date of Birth: June 10, 1982. Place of Birth: Thisted, Denmark. Current city: Klitmoller, Denmark

Innovative and opportunistic. Fosters a positive working culture. Thrives in high-paced and global orientated working conditions. Vast experience within retail across Europe and USA. Entrepreneurial and inspirational mindset. Proactive and stress-resistant. Sharp analytic mindset with a pragmatic approach.


July 2014 – Present
Co-founder and Partner at ELSK ApS High-end Clothing and Design brand.

July 2014 – Present
Advisor and Mentor
Primarily for Start-Ups and small/mid-sized companies.

January 2015 – Present
Founder and CEO at Tehylden
Online store selling high-quality tea at the Danish market.

August 2015 – Present
Agent for East India Company in Denmark.

April 2013 – June 2014 (Currently on sabbatical leave)
A. Vice President Buying Manager – TJX Europe. Based in London.
Execute sales and profit objectives within own division, as well as company goals. (+65 mio. USD turnover in my division)
Develop and implement division and country specific strategies.
Manage and develop buying team in the UK and in remote offices (Dusseldorf, Florence, Paris, New York, Los Angeles, Copenhagen)
Provide training and career development for buyers.
Create and maintain market presence by supporting buyer/vendor relationships to maximize negotiations.
Monitor and review buyers performance to balance opportunity and liquidity to ensure they meet sales and profit targets while open-to-buy positions are sustained.
Partnering with senior planning and merchandising team in or to set and drive financial goals and implementing the optimal shipping strategy.
Partner with peers in Canada and United States to identify and develop global strategies across different countries and divisions (US, Canada, Europe / Tj Maxx, Marshalls, Winners, Tk Maxx)
Have strong market and vendor knowledge across Europe and North America.

December 2010 – April 2013.
Buyer – TJX Europe. Menswear.
Based in Copenhagen Dec. 2010 – May 2011.
Based in Dusseldorf June 2011 – May 2013.
Buying from various brands and sources around Europe. Responsible for: Scandinavia, Germany, Portugal, Benelux and Turkey.
Responsible for the selection, purchase and delivery of merchandise. This involves both stock and production-orders.
Performing analysis to develop merchandise strategies and assortments.
Responsible for the analysis and presentation of departmental sales and gross profit.
Reviews weekly reports and ladder plans to identify sales trends, best sellers and potential markdowns.
Performs ongoing analysis to be used in developing merchandise strategies and assortments.
Determines quantities to buy according to OTB guidelines at a department, class or item level targeting buys to support events, features and specific store profiles.
Makes frequent trips to domestic and foreign markets maintaining market relationships and presence with new and existing vendors.
Pursues the market for opportunistic purchases.
Maintains knowledge of market conditions regarding price, resources and fashion reacting accordingly to impact sales and gross margin.
Visits new stores and competition to study and critique merchandise, mix, price points and new labels.
Working with a team of buyers based all over the globe and play a key role in developing a new strategy for the Polish and German stores.
Coach Buyer for new buyers.

January 2008 – December 2010
Chief Buyer of Men ́s Wear. Salling Department Stores.
Responsible for buying. (+60 mio. DKK budget)
Responsible for the management and development of a staff of more than 30 people.
Responsible for the creative inspiration and direction of the private label ranges.
Responsible for budgeting.
Responsible for the developing of the overall strategy for the department and the implement of these.
Responsible for the continuous development of the department and insuring that the organization can easily and fast adapt new trends.
Responsible for the follow-up on all key numbers of the accounts. Mentoring new Buyers and Chief Buyers.
Developed a new buying and order system.

June 2007 – December 2007
Temporary Chief Buyer for Young Fashion. Male and Female. Salling Department Stores.
February 2005 – June 2007
Deputy Head and Assistant Buyer for Young Fashion. Male and Female. Salling Department Stores.

August 2002 – January 2005 Sales Associate – Mr. Thoeger

2008 – 2009 Graduate Diploma in Statistics and Economics.

2003 – 2007 Academy Foundation Degree in Business. Management, Organization, Economics,
Marketing and Sales. Part-time education.

2002 – 2004 Sales Associate within Men’s Fashion. Finished with top grade and highest distinction. 1999 – 2002 Upper Secondary Educations – Higher Commercial Education.
Professional Development
Taken various courses within sales, management, e-commerce, marketing, email marketing, web- development and psychological behavior.
DSG Leadership program – F. Salling A/S. Buyers induction program – TJX Com.
OPLC (off-price leadership center) – TJX Com.
Interests and other skills:
Other Activities:
Founder of The New Mavericks. A closed online community and mastermind group for people working with e-commerce.

Main interests:
Fashion, Interior Design, Astronomy, Travel, Self Development, Bio-hacking, Quantified Self and Stoicism.
Speaks and writes fluent Danish, German and English. Speaks and writes basics Norwegian and Swedish.